Boots
17 Cosmetic Promotions
Dauman Displays have designed and manufactured a number of promotional units for both the No7 and 17 cosmetic brands. All units are designed to fit into two promotional formats, either 15" or 30" widths.
The units had to reflect the excitement and colour generated by the products, their packaging and the model illustration. They also had to create an impact at point of purchase, resulting in both purchase by established No7 and 17 consumers and inducing impulse purchase by new brand trialists.